We've never quite understood why others make you spend over 20X the amount on something that we give you for next to nothing. Our formula contains all the same things: rich color, vitamins A & E, Aloe Vera, and really feels like putting silk on your lips. And if you think that's enough, we've now added macadamia nut oil that contains antioxidants to hydrate your lips for a smooth, supple pout. Are we just crazy? Have we gone too far? Or do you deserve it? We definitely think so.